Privacy Policy

Last updated: July 15, 2024

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy. This Privacy Policy has been created with the help of the Privacy Policy Generator.

Interpretation and Definitions

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

  • Account means a unique account created for You to access our Service or parts of our Service.
  • Affiliate means an entity that controls, is controlled by or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
  • Application means the software program provided by the Company downloaded by You on any electronic device, named Lyfta.
  • Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Lindberg development As, Søgårdåsen 22, 1642 Saltnes. For the purpose of the GDPR, the Company is the Data Controller.
  • Country refers to: Norway.
  • Data Controller for the purposes of the GDPR (General Data Protection Regulation), refers to the Company as the legal person which alone or jointly with others determines the purposes and means of the processing of Personal Data.
  • Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
  • Personal Data is any information that relates to an identified or identifiable individual. For the purposes for GDPR, Personal Data means any information relating to You such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity.
  • Service refers to the Application.
  • Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used. For the purpose of the GDPR, Service Providers are considered Data Processors.
  • Third-party Social Media Service refers to any website or any social network website through which a User can log in or create an account to use the Service.
  • Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable. Under GDPR (General Data Protection Regulation), You can be referred to as the Data Subject or as the User as you are the individual using the Service.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Address, State, Province, ZIP/Postal code, City
  • Usage Data

Usage Data

Usage Data is collected automatically when using the Service.

Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Information from Third-Party Social Media Services

The Company allows You to create an account and log in to use the Service through the following Third-party Social Media Services:

  • Google
  • Facebook
  • Twitter

If You decide to register through or otherwise grant us access to a Third-Party Social Media Service, We may collect Personal data that is already associated with Your Third-Party Social Media Service's account, such as Your name, Your email address, Your activities or Your contact list associated with that account.

You may also have the option of sharing additional information with the Company through Your Third-Party Social Media Service's account. If You choose to provide such information and Personal Data, during registration or otherwise, You are giving the Company permission to use, share, and store it in a manner consistent with this Privacy Policy.

Information Collected while Using the Application

We collect the following types of personal information that you provide to us:

  • Profile Information: This includes personal data you voluntarily provide when you sign up for an account, enter personal, workout, health, fitness, and body data, contact customer support, or otherwise communicate with us.
  • Your Communications with Us: We may collect personal information such as your name, email address, or phone number when you request information about our Services, register for our blog or newsletter, request customer or technical support, apply for a job, or otherwise communicate with us.
  • Surveys: We may contact you to participate in surveys. If you choose to participate, you may be asked to provide certain information, which may include personal information.
  • Interactive Features: Personal information you submit or make available through our interactive features (e.g., messaging and chat features, commenting functionalities, blogs, and social media pages) or through videos and livestreams you upload to our Services may be collected. Any information you provide in the public sections of these features or through videos and livestreams will be considered “public,” unless otherwise required by applicable law, and is not subject to the privacy protections mentioned herein.

Information Collected Automatically

We may automatically collect personal information when you use our Services:

  • Automatic Data Collection: We may gather certain information automatically, such as your Internet protocol (IP) address, user settings, MAC address, cookie identifiers, mobile carrier, mobile advertising and other unique identifiers, browser or device information, general location information (including approximate location derived from IP address and time zone), and Internet service provider. Additionally, we may collect information regarding your use of our Services, such as pages you visit before, during, and after using our Services, the links you click, the types of content you interact with, the frequency and duration of your activities, and other usage details. We may also receive information that other people provide about you when they use our Services, including when they tag you.
  • HealthKit Information: If you choose to provide it, we may collect data from the iOS Health app and/or HealthKit (including date of birth, heart rate, height, sex, weight, and workout data) (collectively “HealthKit Information”). This data is covered by our Privacy Policy. Users are not required to share this information and can opt not to provide it by not entering it when asked. Lyfta also allows users to send workout and active energy data from Lyfta to HealthKit, should they choose. Lyfta handles all HealthKit Information in accordance with Apples development guidelines.
  • Health Connect Information: If you choose to provide it, we may collect personal information from Android Health Connect (“Health Connect Information”). This may include estimated active energy burned, body temperature, body fat percentage, exercise data, height, lean body mass, and weight. Lyfta does not use Health Connect Information for marketing purposes. Our use of Health Connect Information adheres to the Health Connect Permissions Policy, including the Limited Use requirements. For more information, please visit Googles Health Connect Permissions Policy.

Analytics

We may use Technologies and third-party tools to process analytics information on our Services, including Amplitude Analytics and Google Analytics.

  • Amplitude Analytics (Amplitude Inc.): Amplitude Analytics helps us monitor and analyze web traffic and user behavior. For more information, please visit Amplitudes Privacy Policy.
  • Google Analytics: For more information about Google Analytics, please visit Google Analytics’ Privacy Policy. To learn more about how to opt-out of Google Analytics use of your information, please click here.

We use this information to provide features of Our Service, to improve and customize Our Service. The information may be uploaded to the Company's servers and/or a Service Provider's server or it may be simply stored on Your device. You can enable or disable access to this information at any time, through Your Device settings.

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

  • To provide and maintain our Service: including to monitor the usage of our Service.
  • To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.
  • For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.
  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
  • To manage Your requests: To attend and manage Your requests to Us.
  • For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
  • For other purposes: We may use your information for various purposes such as data analysis, identifying usage trends, and evaluating and improving our service, products, services, and your overall experience. This helps us ensure that we continuously enhance our offerings to better meet your needs.

We may share Your personal information in the following situations:

  • With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, to contact You.
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
  • With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
  • With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
  • With other users: When you share personal information or otherwise interact in public areas and share content with the community or other users, such information may be viewed by all users and can be copied and shared outside our platform. If your public profile is turned on, other users will be able to view descriptions of your activity, communicate with you, and view your profile. You can set your profile to private, in which case other users will not be able to see your activity or communicate with you. To protect your privacy, please be mindful of the information you share.
  • With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction. Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer. The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

SECURITY OF YOUR INFORMATION

We prioritize the security of your information and strive to treat it in accordance with this Privacy Policy. Despite our efforts, no system can be guaranteed 100% secure, and we cannot ensure or warrant the absolute security of the information you provide. We have implemented appropriate safeguards to protect your personal information and require our third-party service providers and partners to do the same. To the fullest extent permitted by law, we disclaim liability for unauthorized disclosures.

By using our Services or providing personal information, you consent to electronic communications from us regarding security, privacy, and administrative matters related to your use of our Services. In the event of a security breach, we may notify you electronically through our Services, by mail, or via email.

INTERNATIONAL DATA TRANSFERS

Your information may be transferred, processed, and stored in various countries around the world, including the United States, which may have different data protection laws from those in your country. We commit to safeguarding your information in compliance with applicable laws.

Disclosure of Your Personal Data

Business Transactions

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law enforcement

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Other legal requirements

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:

  • Comply with a legal obligation
  • Protect and defend the rights or property of the Company
  • Prevent or investigate possible wrongdoing in connection with the Service
  • Protect the personal safety of Users of the Service or the public
  • Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us. We have implemented appropriate technical and organizational measures to ensure a level of security appropriate to the risk, including: Encryption: All sensitive data, including health-related information, is encrypted both in transit and at rest using industry-standard encryption protocols. This ensures that your data is protected from unauthorized access during transmission and while stored on our servers. Access Controls: Access to personal data is restricted to authorized personnel only, based on their role and necessity to perform their job functions. We utilize multi-factor authentication and regular access reviews to maintain strict access control. Regular Audits: We conduct regular security audits and assessments to identify and address potential vulnerabilities in our systems and processes. This helps ensure compliance with best practices and industry standards. Data Anonymization: Where possible, we anonymize personal data to reduce the risk of identification in case of a data breach. Incident Response Plan: We have an established incident response plan to promptly address any security incidents. In the event of a data breach, affected individuals will be notified in accordance with applicable laws and regulations. Despite our efforts to protect your data, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect Your Personal Data, we cannot guarantee its absolute security.

Collection and Use of User Images

  • Our application collects and uploads user images to our server hosted at `https://apilyfta.com`. These images are used to provide and improve the functionality of our service. We do not share these images with any third parties, and they are stored securely in accordance with our data protection policies.
  • By using our service, you agree to the collection and use of your images in this manner. If you do not wish for your images to be collected and used in this way, please do not upload any images while using our service.

GDPR Privacy

Legal Basis for Processing Personal Data under GDPR

We may process Personal Data under the following conditions:

  • Consent: You have given Your consent for processing Personal Data for one or more specific purposes.
  • Performance of a contract: Provision of Personal Data is necessary for the performance of an agreement with You and/or for any pre-contractual obligations thereof.
  • Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which the Company is subject.
  • Vital interests: Processing Personal Data is necessary in order to protect Your vital interests or of another natural person.
  • Public interests: Processing Personal Data is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Company.
  • Legitimate interests: Processing Personal Data is necessary for the purposes of the legitimate interests pursued by the Company.

In any case, the Company will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

Your Rights under the GDPR

The Company undertakes to respect the confidentiality of Your Personal Data and to guarantee You can exercise Your rights. You have the right under this Privacy Policy, and by law if You are within the EU, to:

  • Request access to Your Personal Data: The right to access, update or delete the information We have on You. Whenever made possible, you can access, update or request deletion of Your Personal Data directly within Your account settings section. If you are unable to perform these actions yourself, please contact Us to assist You. This also enables You to receive a copy of the Personal Data We hold about You.
  • Request correction of the Personal Data that We hold about You: You have the right to have any incomplete or inaccurate information We hold about You corrected.
  • Object to processing of Your Personal Data: This right exists where We are relying on a legitimate interest as the legal basis for Our processing and there is something about Your particular situation, which makes You want to object to our processing of Your Personal Data on this ground. You also have the right to object where We are processing Your Personal Data for direct marketing purposes.
  • Request erasure of Your Personal Data: You have the right to ask Us to delete or remove Personal Data when there is no good reason for Us to continue processing it.
  • Request the transfer of Your Personal Data: We will provide to You, or to a third-party You have chosen, Your Personal Data in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information which You initially provided consent for Us to use or where We used the information to perform a contract with You.
  • Withdraw Your consent: You have the right to withdraw Your consent on using your Personal Data. If You withdraw Your consent, We may not be able to provide You with access to certain specific functionalities of the Service.

Exercising of Your GDPR Data Protection Rights

You may exercise Your rights of access, rectification, cancellation and opposition by contacting Us. Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, We will try our best to respond to You as soon as possible.

You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. For more information, if You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA.

Children's Privacy

Exercising of Your GDPR Data Protection Rights

You may exercise Your rights of access, rectification, cancellation and opposition by contacting Us. Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, We will try our best to respond to You as soon as possible.

You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. For more information, if You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA.

Children's Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, You can contact us: